Become a leader: find out the power of CEOs

Your biggest aspiration is to become a CEO? You can make it! But first it’s extremely important you know exactly what it means and all the responsibilities that goes with it. Today we’ll explain everything, so you won’t have a single doubt.

Let’s start with the basics: CEO it’s the acronym of Chief Executive Officer and it refers to the maximum figure or administrator of a company. Sounds cool, huh? But it requires a lot of experience and knowing how to handle responsibilities.

But why does this position exist? Basically, to answer the need of every company to identify its goals and changes that must be made in order to achieve success. Also, as the maximum representative a CEO must teach with the example and become a leader.

To start taking the best decisions and accomplish these goals, a CEO must identify correctly his most important responsibilities. According to the experience of Tim Nguyen, businessman and CEO, you should take special attention to these four:

1. Connects the inside with the outside

In an article published by Harvard Business Review titled What only the CEO can do”, written by Procter and Gamble’s CEO, we found out being a link between the inside and the outside of the company is one of the functions of a CEO.

You must learn to see your business as the inside and the market as the outside: it’s your job as a CEO to see opportunities where no one else sees them. A CEO is responsible of defining all the external factors that affect his company and tell what’s truly important.

It’s responsibility of the CEO choose in which business he wants to be. This decision must be taken based on his experience, abilities and contacts. Not everyone is prepared for every kind of business and a CEO is not the exception.

2. Purpose, vision and mission 

If you really want to become the CEO of your own company it’s super important you develop these three elements correctly and with cohesion between them. Keep in mind this will be the foundation of your business.

• Purpose: this is the reason why your company exists and it’s timeless. For example, the purpose of Coca-Cola is to refresh the world and Walt Disney’s is to make people happy. Think, what do you want to create your business for?
• Vision: this is where you want to get. How will your business be when you achieve your purpose? Nike’s vision is to be the number one athletic business in the world. What will your business aspire for?
• Mission: here we’re talking how you will achieve your vision, all the steps you need to take to get to your destination. Let’s see Google’s mission: organize all the information of the world and make it universally accessible and useful.

3. Values and culture

Keep in mind that this point is maybe the most important of the entire list when you establish your own business. Why? The values of your company will define it entirely but only if you stay true to hem.

You can’t impose a culture or just start talking about in some of your meetings and hope it works. But, what does a culture mean? We’re talking about the results of the values you promote. It will define not only your business but all the people who work within.

Keep in mind everyone must identify themselves with your values and accomplish them 100% of the time and when we say everyone we are talking CEO included. Every single person working in your company can and will see your actions, that’s why you must give the example.

4. Build a team

An important step many forget: building their own team. And we’re not talking about you as CEO hire the people who will work with you and then forget about them. You must be involved in their training and education; teach them your company’s values and help them keep growing in your business.

Let’s be clear, who is better than the CEO to transmit the goal and values of a company? Hire the right people and, as we said, don’t stop investing in their learning process. If they grow it’s more likely that your business will benefit from it. This is the best way to count on a team who knows how to do their job together to pursue the same goal.

So now you know being a CEO it is so much more than just being the face of a business. You must learn how to become a leader and keep your ideas straight to achieve success. Bet on a high quality education to help you exploit your abilities so you can become the professional you want to be.